Episode #86: Top 5 Tips for Advertising Your Board Game

We give you our top 5 tips for advertising your board game and how to learn which sources are best for you and your game. This is a little more focused on ads for a Kickstarter campaign, but is applicable to any type of advertising for a board game.

References:

Thanks to Mark Edwards for editing this!

Audio Direct Link:
http://traffic.libsyn.com/theforbiddenlimb/BGBP086.mp3

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Episode #85: Mailbag on US Manufacturing, Recovering from Disaster, and Component Cost Considerations

Today we dig into the Patreon mailbag and answer these questions:

  • How do you recover from being punched in the gut?
  • What is a unique enough selling point for a game?
  • What are some component cost considerations to take when manufacturing your game?
  • Should I fulfill my Kickstarter campaign myself?
  • Is it possible to manufacture games in the US?

Thanks to Mark Edwards for editing this!

Audio Direct Link: http://traffic.libsyn.com/theforbiddenlimb/BGBP085.mp3

Episode #82: Top 5 Ways to Build a Crowd for Your Game

When you’re trying to build up a crowd for your game before Kickstarter or to build your resume for selling your game to a publisher, there are a lot of places to put your time and money, but some are better than others.

5. Create a Facebook page or group

4. Build/support your local gaming community

3. Use other’s crowds by getting your game to reviewers and other influencers

2. Send infrequent newsletters

1.Create a landing page and funnel people to it through flyers, ads, social media, and everywhere

Audio Direct Link: http://traffic.libsyn.com/theforbiddenlimb/BGBP082.mp3

Episode #81: Top 5 Tips for Managing Your Day Job and Hobby Business

Jeremy and Brian give some tips for how you can better manage your day job and hobby board game business.

Resources:

Edited by: Mark Edwards

Audio Direct Link: http://traffic.libsyn.com/theforbiddenlimb/BGBP081.mp3

Episode #75: Your Kickstarter Funding Goal, Stretch Goals, and Updates

Listen Here: http://traffic.libsyn.com/theforbiddenlimb/BGBP075.mp3

In this podcast episode, we cover different methods for setting your Kickstarter funding goal, your stretch goals, how many updates to send during the campaign, and we talk about Richard’s holy grail Star Trek cat game.

Episode #72: Gaming with Edo on Overworld Games Experiments

Ed Baraf sits down with Brian Henk to discuss the history of experiments tried at Overworld Games, such as using IPs or releasing a game outside of Kickstarter — and how games have done in terms of profitability and copies sold. Going through what went well and what didn’t may give other creators some insight into what they should and should not do.

Audio Version: http://traffic.libsyn.com/theforbiddenlimb/edo_interview.mp3

 

Episode #71: Saving a Failing Kickstarter Campaign

Podcast/Audio: http://traffic.libsyn.com/theforbiddenlimb/BGBP071.mp3

Today we talk about how to figure out why your Kickstarter campaign is failing and how to fix it.

Brian’s magic recipe for a successful campaign:

  1. A page that converts visitors into backers
  2. Get backers to your page

Converting: The video, explaining the hook, providing the content people really want to see

Getting Visitors: Social media ads, building your crowd before launch, connecting with influencers, creating awareness during the campaign