Trapped in a Room with Juliana Patel and Ariel Rubin

Richard interviews Juliana Patel and Ariel Rubin who created the extremely successful Escape Room in a Box: The Werewolf Experiment that is now being published by Mattel. He learns all their secrets about in their 2,000+ backer debut campaign! Some specific topics:

  • Partnering with Mattel
  • Escape room game opportunities
  • Replaying escape room games
  • Playtesting an escape room game
  • Creating the puzzles
  • Lessons learned from the Kickstarter campaign
  • Finding your audience

Audio/Podcast Version: http://traffic.libsyn.com/theforbiddenlimb/BGBP064.mp3

 

References

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Running Your Board Game Kickstarter at Gen Con 2016

Tips for running your Kickstarter campaign in this condensed version of a Gen Con 2016 panel!

Panelists: JT Smith, Zachary Strebeck, Jeremy Commandeur, and Brian Henk

We discuss:

– #1 Mistakes
– Kickstarter as a Business
– Stretch Goals
– Crowd Building
– Page Layout
– Reward Levels
– Naming Something vs. Image in Game
– Rules on Page
– Setting Goals

Audio/Podcast: http://traffic.libsyn.com/theforbiddenlimb/BGBP045.mp3

Resources

Production Schedules

In this episode, we discuss the life of a game, particularly with a crowd-funded game. We go through the schedule from start to finish and a high-level of everything in between! Specifically, we hit on these points:

  • Make sure design is finished
  • The major steps include:
    •     Art
    •     Manufacturing and Proofing
    •     Kickstarter Prep
    •     Review Copies
    •     Informing Retailers
    •     Shipping and Fulfillment
  • Art takes longer than expected
  • Break down EVERY task and element
  • The order of the tasks matters
  • Run aspects by outside eyes
  • Where can we find an in-depth description of the process?
  • What task management tools are available?
  • What is the overall timeline?

Audio/Podcast Version: http://traffic.libsyn.com/theforbiddenlimb/BGBP040.mp3

Reasons for Backing a Crowdfunding Campaign

Why should a prospective crowd-funding backer contribute to a campaign? Why not wait for the game to come out? We talk about our experience and lessons learned as
we cover these topics:

  • Get a lower price
  • Make a better game/exclusives
  • Be a part of the process
  • Get the game early
  • Inside information
  • Back before you make your own campaign

Podcast: http://traffic.libsyn.com/theforbiddenlimb/FLP030.mp3

References: