Episode #81: Top 5 Tips for Managing Your Day Job and Hobby Business

Jeremy and Brian give some tips for how you can better manage your day job and hobby board game business.

Resources:

Edited by: Mark Edwards

Audio Direct Link: http://traffic.libsyn.com/theforbiddenlimb/BGBP081.mp3

Target Markets

Today we talk about designing and publishing games for a particular market. Here are some of the topics/questions we cover:

  • What’s a target market?
  • Which markets are commonly considered in the board game industry?
  • Identifying the market that’s right for your game.
  • Should I use elements to my game to fit a particular group of consumers?
  • Do publishers have a specific market in mind when they are scouting games?
  • How do things like ease of play and length of play factor into a market segment?
  • Should I design a game for a specific market?
  • Should designers put their target market on their sell sheet?
  • Are there specific conventions where you’ll find publishers for specific markets?

Audio/Podcast: http://traffic.libsyn.com/theforbiddenlimb/BGBP056.mp3