Podcast/Audio: http://traffic.libsyn.com/theforbiddenlimb/BGBP071.mp3
Today we talk about how to figure out why your Kickstarter campaign is failing and how to fix it.
Brian’s magic recipe for a successful campaign:
- A page that converts visitors into backers
- Get backers to your page
Converting: The video, explaining the hook, providing the content people really want to see
Getting Visitors: Social media ads, building your crowd before launch, connecting with influencers, creating awareness during the campaign